Industry
Oura agrees to acquire Counsel Health for $625 million
Oura plans to add Counsel’s AI medical guidance and virtual care to its app, with an optional $159/year plan after a 30-day free trial.
Oura will acquire Counsel Health for $625 million in cash, according to MedCity News and STAT. Counsel offers AI-powered medical advice and virtual visits with primary care physicians. The companies plan to integrate Counsel’s services into the Oura app, so users can connect health insights from the Oura Ring with medical guidance and care.
MedCity News reported that Oura members can access an introductory 30-day free trial. After that, unlimited clinical care is available through an optional $159/year Counsel plan. The deal is expected to close by the end of the year, according to MedCity News. Fierce Healthcare reported that the companies have worked together since June.
